Always the showman and salesman, Elon Musk knows how to generate attention and interest.

Eric Mack, CNET:

SpaceX finally has an official launch window for the demonstration blastoff of its long-awaited Falcon Heavy rocket, the most powerful since the mighty Saturn V that carried Apollo astronauts to the moon.

The Federal Aviation Administration gave its official blessing to the launch when it issued a license to SpaceX on Friday for “A flight of the Falcon Heavy launch vehicle from Launch Complex 39A at Kennedy Space Center (KSC) transporting the modified Tesla Roadster (mass simulator) to a hyperbolic orbit.”